Skip to main content

    SEO-Friendly URL Generator

    Turn blog titles into clean, SEO-friendly URLs in seconds. Bulk generate multiple URLs, copy or download as CSV. All private in your browser.

    Free to use. Runs in your browser.

    Works 100% in your browser. Nothing is uploaded or stored.

    Generate optimised URLs with quality scoring below.

    Recommended: 20 to 60 characters for SEO

    Best practices for SEO-friendly URLs

    • Keep it short and clear (3 to 6 keywords)
    • Use simple words people actually search
    • Avoid filler words unless they improve meaning
    • Hyphens are easiest to read in search results

    What Is a URL Slug and Why Does It Matter for SEO?

    A slug is the URL-friendly version of a title. The blog post "10 Best CSS Tricks for 2025" becomes "10-best-css-tricks-for-2025" in the URL. Slugs strip out special characters, convert spaces to hyphens, and force everything to lowercase, making URLs clean, readable, and shareable.

    Good slugs matter for SEO. Google uses the URL as a ranking signal, and users are more likely to click links with readable URLs. Compare: /tools/css-gradient-generator vs /tools/tool?id=847&cat=3. The first tells you exactly what you're getting. The second could be anything.

    This generator converts any text to a clean, SEO-friendly slug. It handles Unicode characters, removes stop words if you want, and lets you customise the separator. Paste a title, copy the slug, use it in your CMS or code.

    Slug Best Practices for SEO

    PracticeGood ExampleBad ExampleWhy
    Keep it short/css-gradient-generator/create-a-beautiful-css-gradient-with-this-toolGoogle truncates long URLs in search results
    Use hyphens, not underscores/css-gradient/css_gradientGoogle treats hyphens as word separators
    Include target keyword/bmi-calculator/health-tool-1URL keywords are a minor ranking signal
    Lowercase only/json-formatter/JSON-FormatterSome servers treat URLs as case-sensitive
    No stop words/css-gradient-guide/a-guide-to-the-css-gradientStop words add length without value
    No special characters/color-converter/colour-converter!Special chars get percent-encoded, making URLs ugly

    What this means for you: The ideal slug is 3-5 words, all lowercase, hyphen-separated, and includes your primary keyword. Once a URL is published, avoid changing it, that breaks bookmarks and requires redirects.

    Slug Generation Tips

    Handle Unicode properly

    International characters should be transliterated: "Über" → "uber", "café" → "cafe", "日本語" → "ri-ben-yu" (or dropped). Most slug generators handle Latin diacritics but skip CJK, test with your actual content.

    Avoid duplicate slugs

    If "css-tips" already exists, append a number: "css-tips-2". Better yet, differentiate: "css-tips-beginners" vs "advanced-css-tips". Most CMS platforms handle deduplication automatically.

    Don't include dates in slugs

    "/2025/03/css-tips" looks dated as soon as 2026 arrives. Use "/css-tips" and update the content. Evergreen URLs perform better long-term. If you need date context, include it in the content, not the URL.

    Set up redirects when changing slugs

    If you must change a published URL, always set up a 301 redirect from the old slug to the new one. This preserves search rankings and prevents 404 errors for existing links and bookmarks.

    URL Structure Anatomy

    https://example.com/blog/css-gradient-guide?ref=twitter#tips
      ───┬───   ────┬────  ──┬── ──────┬──────── ───┬────── ─┬──
      scheme    domain    path   slug (you!)   query   fragment

    The slug is the last segment of the URL path. It's the part you have the most control over, and the part Google displays most prominently in search results. Make it count.

    Related Tools

    How to use this tool

    1

    Choose one title or many titles mode

    2

    Enter your title or phrase

    3

    Adjust options: word separator, lowercase, max length

    Share this tool

    Frequently Asked Questions

    What is a URL slug?
    A slug is the URL-friendly version of a title. 'How to Make Perfect Coffee' becomes 'how-to-make-perfect-coffee'. Slugs strip special characters, convert spaces to hyphens, and force lowercase, making URLs clean, readable, and shareable.
    Do URL slugs affect SEO?
    Yes, URLs are a minor ranking signal. More importantly, readable URLs get higher click-through rates in search results. Users trust 'example.com/css-gradient-guide' more than 'example.com/page?id=847'. Google also bolds matching keywords in URLs.
    Should I remove filler words from slugs?
    Usually yes. Words like 'a', 'the', 'in', 'of' add length without SEO value. But keep them if removing makes the URL unclear or changes its meaning. 'guide-to-css' reads better than 'guide-css'.
    What's the ideal slug length?
    Aim for 3-5 words, roughly 30-60 characters. Google truncates long URLs in search results. Short slugs are easier to share, remember, and type. Each word should earn its place.
    Should I use hyphens or underscores?
    Hyphens. Google treats hyphens as word separators but treats underscores as word joiners. 'css-gradient' = two words in Google's eyes. 'css_gradient' = one word. This is a confirmed Google recommendation.
    How does this tool handle accented characters?
    It transliterates them: 'café' becomes 'cafe', 'über' becomes 'uber', 'résumé' becomes 'resume'. This ensures URLs contain only ASCII characters that work universally across all browsers and servers.
    Should I include dates in URL slugs?
    Generally no. '/2025/03/css-tips' looks dated as soon as 2026 arrives. Use '/css-tips' and update the content. Evergreen URLs perform better long-term. If you need dates, include them in the content, not the URL.
    What happens if I change an existing slug?
    All existing links, bookmarks, and search rankings break. Always set up a 301 redirect from the old URL to the new one. This preserves SEO value and prevents 404 errors. Avoid changing published URLs unless absolutely necessary.
    Can I generate slugs in bulk?
    Yes. Switch to 'Many titles' mode, paste up to 100 titles (one per line), and generate all slugs at once. You can copy them all or download as CSV for spreadsheet use.
    Is my text saved or sent anywhere?
    No. Everything runs locally in your browser. Your titles and generated slugs are never transmitted to any server. Close the tab and they're gone.
    What does the URL quality score measure?
    It evaluates length (ideal 30-60 chars), word count (ideal 3-5 words), keyword preservation from the original title, and formatting consistency. Scores above 80 indicate excellent SEO-friendly URLs.
    How do different CMS platforms handle slugs?
    WordPress auto-generates slugs from titles (editable). Shopify does the same for products. Ghost, Webflow, and most modern CMS platforms have built-in slug generators. This tool lets you preview and optimise before entering them.

    Results are for general informational purposes only and should be checked before use. They are not professional advice. See our Disclaimer and Terms of Service.